How to enhance cultural confidence？ Geely China Star： Product strength is the real confidence

In recent years, under the leadership of Geely, Chang’an, BYD and other brands, China’s automobile industry has been on the rise. How can we enhance cultural confidence while improving product strength? The leaders of independent brands represented by Geely have begun to make efforts to promote Chinese culture.

On the evening of December 3, in the impassioned speech of "Honghu Zhi", a wonderful night of Chinese culture and technology that integrates Chinese culture with modern technology and dance art opened in Zhengzhou. It not only represented the official opening of Geely’s "China Star · Cultural Tourism China Exploration Plan" Henan Station, but also announced the official listing of China Star Smart Dual-Engine Flagships. Among them, the official guide price of Xingrui L Smart Engine is 126,700 yuan – 146,700 yuan, while the official guide price of Xingyue L Smart Engine is 167,700 yuan – 177,700 yuan. If you buy the above models before 24:00 on February 9, 2024, you can also enjoy a reduction of 3,000 yuan in New Year’s red envelope benefits.

Henan is the center of the Yellow River civilization and the culture of the Central Plains, bringing together the diverse cultures of the east, west, north and south and the profound traditional art heritage. This time, the final station of the "China Star Cultural Tourism China Exploration Program" in 2023 landed in Henan, which is not only a retrospective of technology to culture, but also a leap of technology to pay tribute to civilization. This immersive audio-visual feast of innovation and integration of traditional Chinese culture and modern technology vividly interprets China Star’s ambition to "make fuel vehicles leap into a generation and continue to lead the value of Chinese automobiles upward", and also fully demonstrates the self-confidence of Chinese culture and Chinese automobiles.

With the support of the three core technologies of 1.5TD four-cylinder hybrid engine, 3-speed intelligent frequency conversion DHT and X · System intelligent control system, China Star Intelligent Dual Engine has entered the 4-liter era. Among them, Xingrui L Intelligent Engine’s zero-hundred acceleration is only 7.5 seconds, and the fuel consumption of 100 kilometers of WLTC is as low as 4.22L. Xingyue L Intelligent Engine’s zero-hundred acceleration is 7.9 seconds, and the fuel consumption of 100 kilometers of WLTC is 4.79L.

In terms of smart cabin, China Star Intelligent Dual Engine has the smartest "brain" and "neural networks" in the same class, and the whole system is equipped with a new generation of Geely Galaxy OS 2.0 system and Qualcomm Snapdragon 8155 chip as standard, which makes the cabin silky operation, giant screen interaction and luxury configuration leap to a generation. In terms of smart driving, Xingyue L Intelligent Engine is the only NOA intelligent pilot hardware system in the same class, integrating 26 high-performance sensors and centimeter-level high-precision maps, which can realize functions such as automatic on and off ramp, lane change overtaking, curve deceleration, lane change dodge, avoidance of large trucks, and automatic speed control of confluence. Xingrui L Intelligent Engine is also equipped with L2-level intelligent driving assistance system as standard in the whole system.

In the past November, Geely Automobile sold 200,079 units, an increase of 11% month-on-month and a year-on-year increase of 38%. Monthly sales exceeded the 200,000 mark for the first time, setting a record high for three consecutive months. Among them, Geely "China Star" composed of Xingrui and Xingyue L exceeded 40,000 units in November.

Cover reporter, Liu Nian