EZ-6 is suspected of selling out, and the joint venture new energy market is a spoiler?
The new energy automobile industry has always been a topic of conversation. From the initial Tesla dominating the market to the entry of major traditional car companies, the market competition has become increasingly fierce. And car owners are paying more and more attention to the rationality of the value and price of the vehicle itself in the purchase of cars. Recently, some netizens posted an invoice for the purchase of Changan Mazda EZ-6, which once again attracted widespread attention. The invoice shows that the model is an EZ-6 pure electric BEV model, priced at 221,800 yuan. Many people believe that EZ-6, as Changan Mazda’s first new energy product and the only model that provides range-extending power in the joint venture B-class sedan market, is mostly true.
According to the pictures released, the invoice date for this car purchase is August 16, which is more than a month earlier than the pre-sale time. Normally, when a new car is launched, the car company has a complete time advancement process. For a joint venture car company like Changan Mazda, it is not surprising that China and Japan need to make joint decisions and agree on the price 2 months in advance. Therefore, from this point of view, it is reasonable that the invoice issuance time does not match the actual pre-sale time. In addition, although sensitive information such as the invoice code is coded, from the information of the invoicing party and the invoice seal of Changan Mazda Automobile Co., Ltd., the invoice is not fake. It is likely that it is internally leaked, and the invoice itself is very reliable. Since the invoice may be genuine, the price of the product shown in the invoice is most likely the true price of the EZ-6.
In fact, since the Changan Mazda EZ-6 made its debut at the 2024 Beijing Auto Show, it has quickly become the hottest car in the joint venture new energy field. The reason why it has attracted widespread attention both inside and outside the industry is that its design stands at the forefront of the joint venture new energy field, and on the other hand, the EZ-6 is the only model in the joint venture B-class car market that provides extended range power options, making up for the gap in the joint venture new energy field.
In terms of body size, the length, width and height of the EZ-6 are 4921/1890/1485mm respectively, the wheelbase is 2895mm, and it adopts a frameless door and hatchback design. Although the shape is more new and energy-oriented, the through-type tail lights and four round gun downlights on both sides can still see the shadow of Mazda’s classic design elements. In addition, in terms of power, from the current exposure information, the EZ-6 has two forms of pure electric and extended range, and adopts a rear-drive layout. The power parameters of the pure electric version are 190kW, and the extended range version models use the same 1.5-liter range extender, and the power parameters are exactly the same. In terms of battery life, according to the capacity of the battery pack, the range of pure electric models is 480km and 600km respectively. The extended range vehicle can be charged once, and a tank of oil can achieve a long battery life of over 1300km.
In terms of intelligent configuration, the EZ-6 is also quite eye-catching, equipped with Qualcomm Snapdragon third-generation 8155 chip, 14.6-inch floating central control screen with full LCD instrument panel and AR-HUD head-up display, 360-degree panoramic image, 180-degree panoramic chassis, adaptive cruise control, lane keeping assistance, automatic parking and other high-end configurations, as well as rare Sony audio, 64-color ambient lights, zero-gravity seats, etc.
Only from the known information, EZ-6 in terms of configuration has left behind the same level of joint venture models a lot of distance. Moreover, as a joint venture pure electric intermediate car, compared with the same level of Tesla Model 3, BMW i3’s price of about 300,000, Volkswagen ID7’s starting price of 227,700 yuan, EZ-6 pure electric version is only 221,800 yuan, which looks very reasonable. This price positioning undoubtedly breaks the original pattern of the market and provides consumers with a more cost-effective choice.
According to Mazda’s previous pricing strategy, it is expected that the final price of the EZ-6 will fall between 18 and 240,000. If the pre-sale brings some awesome policies, such as large discounts or more gifts, then the joint venture new energy models on the market will face tremendous pressure. It is reported that the EZ-6 will start pre-sale on September 28 and officially go on sale at the end of October. Everything is waiting for the answer to be revealed.
In general, if the price of Changan Mazda EZ-6 is really 221,800 yuan, it will have a big impact on the market. It not only gives a satisfactory answer in terms of configuration and battery life, but also shows a very high cost performance in terms of price. All this will make EZ-6 the focus of the joint venture new energy market in the future.
As the pre-sale and launch date approaches, more information about the Changan Mazda EZ-6 will be revealed one after another. At that time, let’s wait and see if this highly anticipated new energy sedan is true to the rumors. If you have any opinions or questions about this series of topics, you may wish to share your views in the comment area. We will continue to follow and report for you.